Bulbshare
Project Brief
Objective: The goal of this 30-second video is to promote Bulbshare as a dynamic platform that enables brands to co-create with their audience, gather insights, and engage consumers in meaningful ways. The video will showcase how Bulbshare empowers businesses to connect directly with their global community to drive innovation, gather feedback, and develop authentic products and campaigns based on real customer input. The purpose is to attract more brands to utilize the platform for consumer engagement, user-generated content, and market research.
Target Audience: Brand managers, marketers, and decision-makers looking to enhance customer engagement and build loyalty through collaboration with their audiences.
Key Message: Bulbshare is the ultimate tool for businesses to connect with their customers, gather authentic feedback, and create better products and campaigns based on real consumer insights.
Tone: Engaging, innovative, and empowering.
Call to Action: “Join Bulbshare today and start co-creating with your customers.”
This short but impactful video will visually communicate Bulbshare’s ability to transform customer interaction into actionable insights, driving business growth.
Solution
To effectively communicate Bulbshare’s potential, the solution was to produce a 30-second promotional video that weaves storytelling with real-world examples. The video followed the journey of a brand using Bulbshare, from launching a product idea to collaborating with consumers who provide feedback through the platform. By featuring real scenarios and customer voices, the video demonstrated the platform’s ability to turn insights into successful marketing and product strategies. Visual transitions moved seamlessly between brand interactions and the consumer’s experience, illustrating the mutual benefit of co-creation. The upbeat tone, combined with data-driven results and testimonials, reinforced Bulbshare as an essential tool for brands looking to innovate through collaboration. The video ends with a compelling invitation for businesses to join the Bulbshare community and take their consumer engagement to the next level.
